Act! eMarketing

NB: Act eMarketing was new with Act! v16.1

What is Act! eMarketing?

Act! emarketing takes the guesswork out of marketing and follow-up by uniting intelligent emarketing with the power of Act!. Powerful and easy-to-use emarketing tools enable you to quickly segment lists and groups, then create, send, and track professional, eye-catching email campaigns that reach customers and prospects with the right message at the right time. Intelligent, prioritized Call Lists1 automatically recommend hot leads to follow up with first - all from within Act!.

1Additional fee applies.

Product Benefits

 Effectively reach your customers and prospects with powerful, easy-to-use emarketing tools.

  • Use the Contacts, Groups, and Lists you already manage in Act! to easily send targeted email campaigns.
  • Create professional, eye-catching email campaigns using our unparalleled drag-and-drop template editor.
  • Zero in on the hottest leads with intelligent Call Lists1.
  • Record results to history and view insightful, actionable results and metrics.
  • Works on Windows®, Web, and Hosted deployments!

Key features 

Integrated Email Marketing

  • One-click access to segmenting lists and groups
  • Easy-to-analyse graphs and detailed reports - including opens, clicks, bounces, opt-outs, and more
  • Comprehensive contact history records

Intelligent Call Lists

  • Intelligently prioritized lists of contacts to follow up with first
  • Customizable for dynamic, up-to-date interaction information at any time

Sleek Template Editor

  • Dynamic online editing tool
  • 100+ customizable templates - including mobile-friendly versions
  • Host & share images and documents
  • Personalisation options like dynamic data integration